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Housing Hangover Leaves Consumers Confused

The housing downturn has come with media critics proclaiming real estate news coverage is too slanted in the direction of real estate market doom and gloom.

However, two new 2008 reports reveal the media may not be doing its job well enough.

One report reveals most consumers are still in the dark about avoiding foreclosures. The other says most consumers believe home prices are stable or rising.

In late January, Freddie Mac specifically said the surge in news coverage about mortgage delinquencies, foreclosures and loan modifications hasn't been enough.

Fifty-seven percent of late paying borrowers say they are unaware lenders may help them avoid foreclosure, according to Freddie Mac survey.

The survey conducted by Roper Public Affairs and Media also said 56 percent of delinquent borrowers are not aware of housing counselors they can talk to about their mortgage.

Both numbers are smaller than those from a similar 2005 report, but they still indicate more than half of delinquent borrowers apparently aren't getting the information they need to help them keep their home.

Some lenders offer refinancing, loan modifications or other loan workouts. Housing counselors can give homeowners skills to help them keep their homes.

In another consumer survey, a Harris Interactive report for Zillow.com found that 77 percent of homeowners from around the country believe the value of their home increased (36 percent) or remained the same (41 percent) in 2007. Only 23 percent believe their home lost value last year.

It's impossible to determine how many of those polled live in homes that actually lost value, but leading analysts point to a general trend of falling prices.

Zillow's own estimates -- "Zestimates" -- culled from 90 percent of the nation's public records on home values, indicate home values declined 5 percent on average last year, with many markets posting much steeper declines.

Standard & Poor’s/Case-Shiller Home Price Indices is in the 11th consecutive month of negative home price movements. Its 10-City Composite index just produced a record annual decline of 8.4 percent, the greatest in 16 years. The 20-City Composite index also had a record annual decline of 6.7 percent, the greatest since 2000.

From Merrill Lynch, "Forecast Update: Housing Drags Economy Down The Sink" says home values are in free fall and will tumble 15 percent this year, and an additional 10 percent in 2009.

That's because homes are overvalued by as much as 40 percent, Merrill Lynch reports.

Apparently, consumers are in the dark.

Published: February 12, 2008

Use of this article without permission is a violation of federal copyright laws.




Broderick Perkins parlayed a career in old-school journalism into a contemporary digital news service that really hits home.

The award-winning consumer journalist, originally from Wilmington, DE, is founder, publisher and executive editor of the bootstrap DeadlineNews Group, a Silicon Valley-based editorial content and consulting service specializing in residential real estate, consumer news and related editorial consulting services.

The DeadlineNews Group includes the website, DeadlineNews.com, offering real estate editorial content and consulting services, and its back shop, the Deadline Newsroom, an open house on news that really hits home.

Perkins obtained his formal journalism education from University of Delaware and a journalism boot camp, the Institute of Journalism Education at the University of California-Berkeley. He went on to 20 years of service as a daily newspaper journalist at the Wilmington, DE News Journal and San Jose, CA Mercury News.

Perkins covered housing on the San Jose Mercury News reporting team which earned a General News Reporting Pulitzer Prize in 1989 for coverage of the Loma Prieta earthquake.

He has also produced real estate, consumer and small business content for the Wall Street Journal, Los Angeles Times, RealtyTimes.com, Nolo.com, Better Homes and Gardens, the National Association of Realtors, Homestore/Move and Intuit/Quicken among more than three dozen publications.

In addition to managing the DeadlineNews Group, Perkins most recently served as chief editorial consultant for Nolo's Essential Guide To Buying Your First Home, Nolo, and writes real estate television scripts for RealtyTimes.com.




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